Seminar on Business Case Analysis and Solution

On the Thursday the 16th of February 2017, E-Business Club, MIS Department, Independent University, Bangladesh organized a seminar on Business Case Analysis and Solution. The seminar was conducted by Mr Nafees Faraz, Associate, Strategy and Planning at Boomerang Digital.
Mr Faraaz started his presentation by discussing about his experiences of competing in different business competitions and how it helped him get to where is today. He discussed why it is beneficial for university students to take part in business competitions and how they will allow them when applying for jobs.
In his presentation Mr Faraaz, discussed "How to Deliver a Great Strategy". He talked about the four main aspects of a business plan. This included - Problem Identification, Big Idea, Market Implementation and Key Performance Indicators. He discussed all the aspects in details and gave everyone an understanding of how to form a business plan and also present it.
He also talked about Digital Marketing in Bangladesh and how it is one of the most ideal marketing platforms for today's day.
Professor Dr. Sarwar Uddin Ahmend, Dean, School of Business gave his insight regarding the importance of participating in different case coopetition. He informed the students that SB would provide all kinds support if they take part in some upcoming competition.
The seminar was drawn to a close by Mr Arifur Rahman Khan, Adviser, IUB E-Business Club and Lecturer, MIS, School of Business, giving a vote of thanks.