Independent Marketers’ Association (IMA), School of Business, IUB organized a seminar on “Basics of Distribution and Channel Management” on 23rd November 2017. Mr. Aulad Hossain, head of distribution & retail sales at Grameenphone Ltd. was the key speaker. Mr. Hossain shared his profound wisdom on distributors’ role in the marketplace. He also rendered his practical knowledge to the students to relate with academic theories, and answered several questions from enthusiastic students in this regard. The session was concluded with our honorable Dean Dr. Sarwar Uddin Ahmed through handing over a token of appreciation to Mr. Hossain. Mr. Suman Prosad Saha, Lecturer, School of Business conducted the seminar with the presence of Ms. Sadia Haque, Senior Lecturer and Ms. Zakia binte Zamal, Lecturer